ABC13 KTRK-TV
Animated Overlays
Client
ABC13 KTRK-TV
Product
Event Overlays
Time
April 2024
Role
2D & 3D Animator
OVERVIEW
ABC13 uses animated overlays during news broadcasts to promote upcoming community events, specials, and thematic weeks such as finances.
I have been trusted with creating a variety of animated overlays or: Art Car Parade, first annual Share Your School Supplies, Share Your Holidays, and more!
Art Car Parade | April 2024
This year’s Art Car Parade featured an organic logo and mascot produced by a nuerodivergent creator, just like me! To increase legibility and accessibility for broadcast viewers, we had to adapt the logo to a cleaner font that you see in the 3D medallion - that still features the original artwork for this year's logo.
I was trusted with creating a motion design, vector-based animation for our own cat-like monster car with the mascot greeting the viewers! We kept the organic vibe and trendy vibe of the event with the lively stickers in the monitor background, while keeping the visual experience accessible to most viewers.
(11/21/2024) I received permissions for sharing other AR elements I will add by EOD.